by Theresa Bradley-Banta
Calling on multifamily brokers for the first time can be an intimidating process. Sweating begins and that eye twitch starts up. Relax. Remember, you are building a team here. A team, and you are the captain of that team. Before you start picking from the lineup here... by Theresa Bradley-Banta
Looking for ways to jazz up your short-term rental? Would you love to exceed the expectations of your guests? Do good reviews sound wonderful to you? Short-term rentals like those offered through Airbnb are a hot market all over the world. Their appeal will only grow... by Theresa Bradley-Banta
A woman shouted in front of me, “Short-term rentals like Airbnb are bad. They’re putting local B&Bs out of business and ruining my neighborhood!” Emotions were running high at the town meeting. It was sounding like a witch hunt, all misplaced blame and zero... by Theresa Bradley-Banta
In prehistoric times credibility was earned by having a brick and mortar address. Now people assess your credibility on the internet. They examine photos on Facebook posts, scan websites and read tweets. You already know their real questions, the human questions we... by Theresa Bradley-Banta
Wouldn’t it be nice to have your local community engaged in promoting your multifamily property? It might be easier than you think. Try these local apartment marketing ideas to generate positive word of mouth advertising. Getting the word out to your community...